Thursday, May 21, 2015

60fps Live Streaming on YouTube in HTML5

We launched 60fps video playback on YouTube a few months ago, and from game walkthroughs to superbike racing, you’ve found all sorts of awesome ways to make use of higher frame rates.

Now we want to help you take it even further with something new: 60fps live streaming, launching today as an early preview on HTML5-compatible browsers. When you start a live stream on YouTube at 60fps, we’ll transcode your stream into 720p60 and 1080p60, which means silky smooth playback for gaming and other fast-action videos. We’ll also make your stream available in 30fps on devices where high frame rate viewing is not yet available, while we work to expand support in the coming weeks.



We know high frame rates are especially important for gaming streams, so we’ve worked with Elgato and XSplit on new versions of Elgato Game Capture, XSplit Broadcaster, and XSplit Gamecaster that support 60fps live streaming to YouTube, available for download starting today. In addition, any app using our live streaming API can add a new high frame rate flag to enable 60fps streaming.

But wait, there’s more! We’ve also added another long-requested feature for live streaming: HTML5 playback. As of this week, YouTube live streams will use an HTML5 player in supported browsers. And because our HTML5 player supports variable speed playback, you can skip backward in a stream while it’s live and watch at 1.5x or 2x speed to catch back up.

These are the latest in a series of improvements we’ve been making to live streaming on YouTube and there are plenty left to come, so stay tuned for more very soon. In the meantime, check out some live streams or create your own!

Alan Joyce, Product Manager, recently uploaded a 60fps playthrough of a terrible NES game.

Thursday, April 30, 2015

YouTube Space Berlin – new home for YouTube creators in Germany and beyond

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The German creator scene forms one of the world’s most vibrant YouTube communities. They produce content for passionate audiences in a country where video consumption is amongst the highest in the world. To support this incredible community of YouTube creators and foster the next generation of talent, YouTube has partnered with MET Film School to open YouTube Space Berlin.

MET Film School is one of Europe’s largest film schools, running undergraduate, postgraduate and short programmes in practical filmmaking. Through this partnership, Germany's most talented YouTube creators, as well as, all of the students, will have free access to high end audio, visual and editing equipment, in addition to training programs, workshops and community events.


This collaboration follows in the footsteps of our YouTube Spaces in Los Angeles, London, Tokyo and most recently, New York City and Sao Paulo. Since the first Space was launched in 2012, creators have visited our Spaces over 100 thousand times, we have had over 800 events and workshops and our partners have created over 10 thousand videos.

Like all of our production facilities, YouTube Space Berlin will be a place where creators can collaborate, innovate and experiment with new content for audiences around the world to watch and love. It’ll also offer opportunities to:


  • Learn: From training programs and workshops to master classes, there are opportunities to get hands-on experience from industry leaders, and learn to use high end production equipment, production techniques, and YouTube best practices.
  • Connect: Attend events, meet fellow creators, spark new ideas and share experiences on how to succeed on YouTube: Happy Hours, Events for gaming, sports, family entertainment, collaboration events and more.
  • Create: This is a space for creators to bring stories to life. They’ll have access, for free, to a studio and all the latest audio, visual and editing equipment that will enable them to experiment and create great videos that fans will love.

The YouTube Space Berlin is another way for YouTube to help foster creativity, entrepreneurship and partnership with top video creators in the country and around the world. It’s amazing to see what creators have already been producing and we are excited to see what is coming next.

Posted by David Ripert, Head of YouTube Spaces EMEA, recently watched Kurz Gesagt - What is Life?

Monday, March 16, 2015

Helping music artists make the most of YouTube

Remember your first guitar lesson? Or your 1,000th subscriber on YouTube? What about when you learned YouTube Analytics to understand what your fans watch the most? 

Making great music is just like making great YouTube videos. It requires creativity, passion and the right resources, and that’s why we’re helping artists like you make the most of YouTube with the launch of YouTube for Artists. This initiative will give you two things: the tools to best connect with fans, and promotional programs to help you get discovered and grow. 

YouTube for Artists...like you

On a new YouTube for Artists site, you have a variety of powerful resources, everything you need to take your latest slow jam or dance track to the next level. Here you’ll find tips on how to best get discovered, lessons on engaging with your fans beyond your music videos, a guide to making money on YouTube, and more. 




You can also learn about how you can sell merch and promote your shows directly within your video through cards, and have fans directly contribute money to your channel through Fan Funding. These features give you even more ways to grow both your audience and your revenue on YouTube.

Success on YouTube leads to greater overall success as an artist, and on YouTube for Artists you can learn about all the current programs we have to make that happen. That includes getting your YouTube views to lead to charting on Billboard, airtime on SiriusXM and NRJ in France, and free production resources at our YouTube Space locations around the world.

We’re also working on a new data tool for artists that will show you where your fans are located at the city level, as well as show the total number of views from your official music videos and fan uploads through Content ID. This will help you figure out where to promote your next single to your fans, the best time zone to release your next video or where you might route your next tour. And if you’re at SXSW Music this week, we’ll be hosting YouTube at Coppertank to show a preview of this data tool, as well as having live performances from emerging artists and trailblazing artists on YouTube. 

Making center stage big enough for everyone

We want to do more than just give you tools to succeed—we want to help more and more fans discover your channel and videos. So we’re working on new ways to celebrate and promote the wide range of artists on YouTube. 

We’re starting with the YouTube Music Awards, where we’re putting a spotlight on the artists who are growing the fastest, engaging with their audience the most, and helping define what music means on YouTube. You can learn more about this year’s top 50 artists at the YouTube Music Awards channel, and stay tuned on March 23 @ 10 a.m. PT for special music video performances from some of this year’s winners and other emerging artists. And if you’re a YouTube Music Award winner—congratulations!

The YTMAs are just the beginning, as we’re working on even more ways to help you make the most of YouTube.

Marly Ellis, Global Head of Artist Marketing, recently watched “Introducing YouTube for Artists.”

Make your videos even more interactive with cards

As a creator, you’ve probably been using annotations to engage with your viewers for years. But one of the things you’ve told us is that you need more flexibility with the info you share through annotations, and—most importantly—you need it to work across screens and especially on mobile. That’s why today we’re introducing cards.

You can think of cards like an evolution of annotations. They can inform your viewers about other videos, merch, playlists, websites and more. They look as beautiful as your videos, are available anytime during the video and yes, they finally work on mobile. 

Right now, you can choose from six types of cards: Merchandise, Fundraising, Video, Playlist, Associated Website and Fan Funding. You’ll find a new “Cards” tab in your Video Editor to create and edit them at any time.


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Because cards work across mobile and desktop and give you more flexibility to share what you want, our goal is to have these eventually replace annotations. But this will happen only once they can do everything annotations can do today, and more. Until then, we’re looking forward to your feedback on cards, including what you want them to do for you in the future. 

Check out these Help Center articles if you want to find out more. 

Muli Salem, Product Manager, recently watched “Karl Johan: Limbo time!

Friday, March 13, 2015

A new way to see and share your world with 360-degree video

You share incredible videos with your fans every second of the day, but what if you could share even more in that video? Like, sharing the entire moment that you’re filming?

You could let viewers see the stage and the crowd of your concert, the sky and the ground as you wingsuit glide, or you could even have a choose-your-own-adventure video where people see a different story depending on where they look. Only you know what’s possible. That’s why today we are starting to support 360-degree video uploads on YouTube, to continue giving you all the best resources to connect with your viewers.



People can watch your videos on the existing YouTube app for Android, and by moving the phone or tablet around they’ll see all the different angles while the video plays. They can do the same on youtube.com or embedded videos on Chrome by using the mouse to drag the point of view around, and we’re working to bring this to iPhone, iPad and other devices soon. 

Creating and uploading 360-degree videos on YouTube

To make it easy for you to create and upload 360-degree videos to YouTube, we’ve been working with companies across the industry. Bublcam, Giroptic’s 360cam, IC Real Tech’s Allie, Kodak’s SP360 and RICOH THETA are 360-degree video cameras compatible with YouTube that are available today or are coming soon. You can find more technical information on the video format, along with a script you need to run on the video file to insert the correct metadata. We’re working to make this automatic, but in the meantime, this script will make sure your video uploads to YouTube as a 360-degree video. 

If you’re around the YouTube Space L.A., our Creator Tech team is also hosting a technology showcase from now through April, where you can try out these new cameras and learn new techniques from our staff.

Remember when the vantage point of the fisheye lens blew your mind? Now let’s see what you can do with every possible angle at your recording fingertips.  


Sanjeev Verma, product manager, recently watched “Tomorrowland 2015 | 360 degrees of Madness”.

Tuesday, March 10, 2015

Separate fan-building fiction from fact with the Creator Academy boot camp

If you’re looking to build lasting relationships with your fans, sign up for the new Engage your audience boot camp from the YouTube Creator Academy. There’s no gym clothes or push-ups: it’s a free online course made up of lessons from top creators and YouTube experts, running March 16-27, 2015.

This course will teach you how to:
  • Develop a strong connection with your viewers in order to build a loyal community of fans
  • Understand who your audience is and what they like, so that you can think about videos that appeal to them
  • Broaden your fanbase and extend your reach beyond YouTube with social media, blogs, and other communities
  • Use YouTube Analytics to your advantage in building your subscriber base.

To sign up, choose the language that’s best for you below.

This is one of many resources we provide to help creators thrive on YouTube. Find more lessons and courses at the YouTube Creator Academy.

See you at boot camp!

Wendy Leicht, Instructional Designer, recently watched Arizona Llama Chase.

Monday, December 8, 2014

Mystery solved: What happens when you upload a video with music

Great videos deserve a great soundtrack. That’s why we work with artists and music companies around the world to bring great music to YouTube. It’s why we’ve developed Content ID to empower you to feature, curate and celebrate the music you love in your YouTube videos.

But until now there was no way to know what would happen if you used a specific track until after you hit upload. Starting today, you can search the YouTube Audio Library to determine how using a particular track in your video will affect it on YouTube, specifically if it will stay live on YouTube or if any restrictions apply. You can uncross those uploading fingers now!

Let’s say you made a video with the new hit from Charli XCX. Search Boom Clap in the Audio Library and you’ll see the screen below, telling you what will happen if you upload a video with this song.



If you plan to monetize your video, you can download thousands of songs and sound effects from the YouTube Audio Library to use in your videos without restrictions, for free, forever. Need the perfect Morning Walk song for your back to school video, or an Emergency Siren for your action scene? We gotcha covered.

Tim Grow, Product Manager, recently watched “The Bizarre State of Copyright.”
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